Trackitdown

Development Web Design

2004 - Present

Description

I am the primary lead for the design, interaction and front end development of Trackitdown.net. The UK's largest digital dance music download store with a catalogue of over 700,000 tracks and handling millions of pounds of online transactions.

Trackitdown deals primarily with music downloads, but has since expanded into a full ditigal retailer with wideo games, merchandising, and music equipment/software.

Roles

Creative direction, Development




ARM Images

Interactive Development Web Design

2008 - 2009

Description

Website showcasing photographers extensive portfolio. A full content and photo managment system was built to facilitate updates. The CMS also tied into an accompanying html version tailored for high SEO rankings and non-flash platforms such as iPhones.


Orange UK

Interactive Web

2005 - 2007

Description

Produced several online interactive marketing campaigns, advertising and microsites for Orange UK during a 2 year span. Projects included immersive interactive online advertising which complemented the campaigns larger media strategy.

Roles

Interactive Developer

Client

Orange UK via Poke London




Zeros 2 Heroes Portfolio Organiser

Interactive Development Web

2008

Description

An interactive application in Flash to allow users to upload content and manage image galleries showcasing their work.

The application implemented a robust drag and drop system to easily let users manage large amounts of images. Features include multi-selections, images cropping, meta data editing, and instructional tutorial.

Roles

Principal Interaction developer.




Zopa UK

Interactive Development Web

2007

Description

Zopa is an independent broker which cuts out the banks as middle men. It allows users to directly loan and lend money between each other.

This homepage feature creatively acted as a product calculator. It allows users to intuitively build complex criteria which directly queried the live database of loan offering history.

Roles

Principal developer

Client

Zopa via Poke London




2007

Description

A series of ads featured on the back covers of program guides during the UK summer festival season.

Roles

Art direction


Spangle

Web Design

2005

Description

Spangle is a small jewelery retailer based in the UK. It was designed to suggest a magazine layout with heavy emphasis on imagery, mood, and style despite being a full service e-commerce store.

An system was implemented to quickly and easily allow updates to page styling to reflect changing product styles.

Roles

Art Direction, Front end develpment

Client

Spangle via Ominor


Kufic Script Type Face

Design Typography

Description

A typeface to mimic the Kufic style of Arabic calligraphy. Intended mostly as a highly stylized titling typeface. Kufic is the oldest calligraphy style and is used in the first copies of the Qur'an.

Roles

Typeface designer


Ford Australia

Interactive Development Web

2003

Description

Flash Website development various Ford products such as it's Falcon and Fairlane model ranges. Projects largely involved interactive components to facilitate showcasing Ford's extensive array of features for each of its models.

Roles

Interactive Developer

Client

Ford Australia via Hyro Technology